Home Staging bedroom

 Home Staging - Luxury hotel qualaty sleep

The term "home staging" describes the staging of a property aimed at presenting it to best advantage before it hits the market. But home staging is also a good way forward for those who simply want to beautify their home. Making a home "fit for the stage" is done by rearranging individual rooms with their aesthetic appeal in mind. In America, this is a standard procedure because it is known to sell properties more quickly and for a better price.
The first part of this series will focus on home staging in the bedroom.  Upcoming blog posts will put a spotlight on other rooms in addition so that an overall cohesive look can be achieved for the entire home. Home staging comes into play above all when an apartment or house is passed into new hands. After all, as with so many things in life, it's the first impression that counts, and this can be optimized with just a few skilful touches.

The added value of home staging for real estate

Home staging's objective is to upgrade bedrooms, living rooms, dining rooms, bathrooms, etc. while creating a cozy atmosphere at the same time. Skillfully staging the interior requires an experienced eye and the know-how of an expert. The main challenge is to carry off a cozy atmosphere while keeping the appeal broad.  You don’t want to tailor the look to a specific target group; you want to reach a wide spectrum of potential buyers.

To get a better feel for the concept, try the following mind game:  A completely empty bedroom awaits you with white-washed walls. Or picture yourself standing in the middle of a building shell. A feeling of coziness is hard to come by here. In contrast to this, picture a home staged bedroom. It features a soft bed with a lovely bedspread and a plush carpet on the floor. The room is bathed in warm light from little floor lamps. The wall colors accentuate the mood, while little accessories provide the finishing touches to the overall impression. Which bedroom would you rather take a closer look at?

Interior design the inspires the imagination

Even though the focus here is primarily on staging bedrooms, the concept is not limited to individual rooms. It can extend to the living room, kitchen, bathroom, hallway, child's nursery and even the garden. Staging can be done regardless of whether the property is a new-build or an older home, a studio apartment or a detached house. The basic idea behind home staging is as follows: a prospective buyer cannot get a sense of what living in the property could be like when it is presented empty. The imagination is set in motion and a higher degree of identification develops when a property is shown furnished, with lighting and with color in the right places. Home staging thus serves to enhance the appeal of a property and also to support the buyer’s decision-making process.

What a bedroom staging could look like

This is an example of a project I carried out. More references are available on my Home Staging Services page. In the following space several variations are shown. Which option is more likely to convince you to buy the apartment? One side shows a photo of the shell before staging; the other shows the bedroom after the staging process was completed.